Customer Data and Analytics Content Hub
Here we look at how CX practitioners are using customer data insight and analytics to personalize communications and engage customers on new levels.
How data security can improve customer experience
September 05 by Adam MusprattAirtight digital security needs to be considered an enabler of customer experience and not viewed as a hindrance.
The customer experience evolution: Engaging with customers at an emotional Level
September 03 by CX NetworkStephen Ingledew, Managing Director, Customers and Marketing at Standard Life discusses the current customer experience evolution in financial services.
Data security in customer experience: Market research
August 16 by Adam MusprattA report exploring how far have customer experience professionals come in safeguarding their brands against cyber attacks.
Top tech turning customer data into actionable insights
August 09 by Chanice HenryIt can be easy to drown in a sea of big data. To tackle this, CX practitioners are leaning on the latest technologies to get ahead in turning insight into action.