Artificial Intelligence in CX
Artificial intelligence (AI) is transforming customer experience by revolutionizing how businesses engage with their customers. AI-driven CX leverages advanced technologies like natural language processing (NLP) and machine learning (ML) to deliver personalized and efficient customer interactions.
By harnessing AI, businesses can automate routine tasks such as handling basic customer inquiries or processing orders, freeing up human agents to focus on more complex and value-added activities. This automation not only reduces operational costs but also ensures consistent and rapid responses to customer queries, ultimately enhancing the overall customer experience. Furthermore, AI-driven analytics provide valuable insights into customer behavior and preferences, empowering businesses to anticipate needs and deliver targeted solutions.
From chatbots to data analysis, the resources below cover how AI is advancing personalization, business operations and loyalty in CX. CX Network also has a series of guides related to AI, including: AI in CX: A CX Network guide, The ethical AI guide for customer experience, The complete guide to generative AI for customer experience, A guide to measuring the ROI on AI-powered CX and The predictive CX guide.
How to use agentic AI in line with the EU AI Act
February 11 by Michael Charles Borrelli
Discover how to innovate your operations with agentic AI in compliance with the EU AI Act
How Swiss Airlines is delivering hyper-personalization at scale
February 13 by CX Network
In a bid to inspire its passengers to spread their wings, Swiss International Airlines has a new generative AI bot. Edward Pauls tells CX Network how it works
5 tips for using generative AI for to improve CX
February 11 by CX Network
Learn how to overcome data silos to ensure the quality needed for a successful generative AI deployment
How to build your business case for AI
February 11 by CX Network
Build a four-step framework for a compelling AI business case that prioritizes high-impact AI initiatives and drives measurable value without disruption
The top 25 AI leaders in CX to follow in 2025
February 10 by CX Network
CX Network's top 25 people making an impact on AI in CX
5 AI in CX trends for 2025
February 10 by Francesca Di Meglio
Learn about AI in CX trends that will carry organizations into a new era of customer service in the next year and beyond.
6 APAC brands advancing AI for CX in 2025
February 03 by Jerome Smail
Ahead of All Access: The CX revolution in APAC, CX Network looks at six brands taking AI to the next level
The predictive CX guide
September 24 by CX Network
We explore the tools and methods behind predictive CX and how to use predictive analytics to improve customer experiences
The ethical AI guide for customer experience
September 24 by CX Network
A guide to ensure your use of AI is responsible and fair
A guide to measuring the ROI on AI-powered CX
September 24 by CX Network
CX leaders from CX Panda, CXPA Finland, Cantonal Hospital of Winterthur and Sprinklr explain how to measure the returns on your top tech investments
The complete guide to generative AI for customer experience
September 24 by CX Network
CX Network’s guide to generative AI, how it benefits CX and how to implement it
Artificial Intelligence in CX: A CX Network guide
August 21 by CX Network
Everything you need to know about AI in CX, from its key capabilities to how your peers are investing
