Leveraging multi-channel in the contact centre to stay relevant
Catch up with CCW Digital ANZ 2023 to find out how Mercalo re-assessed its tech stack to improve online and offline CX
Contact centres in the Asia Pacific region can demonstrate they value customers by providing support through multiple channels, including phone, email, and social media.
Today, with the increasing importance of customer service and the rise of digital channels, companies in the APAC region are investing in technologies such as AI and automation to improve efficiency and enhance the customer experience.
In this session from All Access: Customer Contact Week Digital ANZ 2023, Erville Magtubo, VP and head of the customer care group for Mercalo, shares details of the transformative contact centre journey the firm has been on and explains how to review the integration of a full tech stack to complement a seamless online and offline experience.
Taking place May 23-24, 2023, All Access: Customer Contact Week Digital ANZ 2023 united contact centre leaders from across the ANZ region with thought leadership, educational content and discussion. Register for the next edition, here.
