Using predictive NPS to scale the customer experience
Discover how to use predictive NPS to turn detractors into promoters
01/25/2024
The Net Promoter Score (NPS) is one of the oldest ways CX practitioners can gauge customer sentiment, and even today it remains one of the most popular VOC metrics. But what if it was possible to turn detractors into promoters by predicting NPS and proactively resolving issues?
Speaking at All Access: Predictive CX, Bradesco Bank’s head of customer centricity Alexsandra Reis, and senior CX manager Eric Pinatti, explain how they implemented a predictive NPS system across 4,000 branches to nurture relationships with customers, save money on surveys and improve decision-making processes.
