Maximizing trust and engagement in financial services through CX

Catch up with All Access: CX in Financial Services to find out how technology supports, rather than replaces, personal relationships in financial services

08/23/2024


In financial services, the importance of in-person communication when building and maintaining trustful relationships with customers cannot be understated.

In this session from All Access: CX in Financial Services 2024, Ekaterina Mamonova, global lead for marketing and CX at Allianz Commercial and one of CX Network's Top 20 CX leaders in financial services, explains how Allianz Commercial's CX Ambassador Program is driving a customer-centric culture, and how technology can support – rather than replace – personal relationships in financial services.