CX Network Guides
CX Network Guides is a library of essential information on key CX technologies, developments and terms, which explores the established and emerging topics in customer experience (CX). Here you'll find comprehensive guides that delve into all the most important aspects of CX, designed to help businesses and professionals enhance customer satisfaction, loyalty and overall customer success.
The Net Promoter Score (NPS) guide
Get to grips with NPS and its role in measuring customer satisfaction in this guide.
The contact center guide
We take a look at the importance of contact centers for enhancing customer loyalty, and the people and technologies that underpin them.
The CX Network guide to customer engagement
A detailed and comprehensive guide to understanding customer engagement in an increasingly noisy landscape
The self-service guide
Discover how self-service options drive customer satisfaction and business efficiency
The customer-centric strategy guide
Insights and strategies for implementing a customer-centric approach
The CX Network Guide to employee experience
This CX Network guide looks at employee management, engagement and retention and the links between employee experience and customer experience
The CX Network guide to Voice of the Customer
Discover how, where and when to gather the most valuable feedback from customer and employees
The omnichannel guide
Find out how an omnichannel strategy improves the customer experience
The CX Network guide to social shopping
Whether it's TikTok or Instagram, social media is giving experience designers and marketers a new way to connect with consumers
Customer experience in the metaverse: A CX Network Guide
Everything you need to know about the future of customer experience in the digital world
Mastering UX and UI in customer experience: A CX Network guide
CX professionals from Google, Dell, IKEA, Bajaj Allianz and NBC Universal offer advice to ensure your user interfaces drive customer loyalty
The predictive CX guide
We explore the tools and methods behind predictive CX and how to use predictive analytics to improve customer experiences