The Ultimate Voice of Customer (VoC) Starter Kit

Voice of the Customer

Having a customer experience road map is crucial for any organisation looking to expand their CX efforts.

But even though countless vendors tout the power of their voice of the customer platforms, few VoC software or service providers actually deliver the knowledge and expertise you need to implement and carry out your VoC program.

We’ve compiled this 10 page starter kit to help you map your VoC program plan and start taking action.

So before you outsource your VoC efforts or get overwhelmed trying to build out a full-scale program, read on to discover some of the most common questions companies and individuals ask before they begin investing time and money in voice of the customer initiatives.

This kit walks you through a six step approach to building a full-scale, effective VoC program.

Download this report to learn: 

1. What are the key drivers of a successful VoC program?
2. What is the ROI of customer experience?
3. What are common VoC and CX metrics I should use to capture customer feedback and insights?
4. How do I build a successful, scalable VoC program?
5. Once I’ve built a program, how do I keep the momentum going?

See also: The Asia-Pacific region's changing CX environment

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