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Why Customer Centricity is a Mindset

Zarina de Ruiter | 03/03/2016

In this interview at the Digital Transformation+ conference 2016 in London, Andre Guyer, Head Global Transformation at Zurich Insurance Company discusses:

Utilising big data to create actionable insights that genuinely help the customers to manage risk
How the digital disruption is impacting the customer experience strategy at Zurich Insurance Group
Why customer centricity is a mindset and how data can help optimise customer engagement