As the Covid-19 pandemic forces millions of people around the world to work from home and rely on digital technology for the majority of their daily needs, it has become mission-critical for brands to provide highquality, reliable and consistent digital experiences to their customers.
Following on from the progress witnessed in CX Network’s recent Digital in CX research report – which focused on implementing dedicated digital experience teams, unifying data streams for a centralized view of customers and understanding behavior across digital channels – this eBook, brought to you by CX Network and Informatica in partnership with Accenture, explores the key insights generated by the thought leaders
that headlined the recent CXN Live: Digital Customer Experience online event.
Here, CX experts from the likes of Ford Motor Company, Prudential Financial, Roche, Schneider Electric, Informatica and Footlocker share lessons on how to craft loyalty winning digital customer experiences by removing points of friction and enhancing customer care.
Download this eBook to:
- Avoid the trap of globally generic digital design
- Go behind the scenes to see how Schneider Electric is creating a seamless digital experience
- Access Bot best practice: Stay committed to iterative enhancements
- Discover why empathy is the beating heart of good digital experience design
- How smarter data-led decision making can double marketing conversions