Attendees will find out how to unlock the potential of AI in customer experience by learning how to implement a human-centric approach that enhances engagement, drives results, and keeps your business ahead of the competition.

Join us for an insightful session where we’ll explore the current landscape of AI adoption in Australia. As consumer expectations evolve, it's crucial for businesses to understand the implications of AI in enhancing customer experiences. Zendesk’s latest CX Trends research found that 70% of consumers are noticing a widening gap between companies that effectively utilise AI and those that don’t, and a staggering 250% increase in the use of shadow AI in organisations. We’ll guide CX leaders through the evolution of AI towards a more human-centric model, highlighting the importance of leveraging AI to meet consumer demands, reduce costs, and maintain a competitive edge in the market. Attendees will also get to see human-centric AI in action, showcasing practical applications that can transform customer interactions.

• Understanding Current Trends: Gain insights into the state of AI adoption in Australia, including key statistics on consumer perceptions and the rise of shadow AI.
• Human-Centric AI Strategies: Learn how to effectively leverage AI to create personalised and meaningful customer experiences that resonate with consumers.
• Competitive Advantage: Discover actionable strategies for integrating AI into your business operations to enhance efficiency, reduce costs, and maintain a competitive edge in the market.
• Real-World Applications: Witness human-centric AI in action through case studies and examples that demonstrate its impact on customer engagement and satisfaction.