APAC

APAC WEBINAR: Gaurav Srivastava, Head of Customer Intelligence, SAS

The world of customer engagement is dramatically changing; relevance is only one of the aspects that make people decide to convert from an interested person to a customer; convenience is another key factor that drives conversion. In this session, discover how to enable your organization to drive concrete changes which will directly benefit key KPIs. 

• Ability to make real-time analytical decisions beyond campaigns 
• Future-proof blueprint for delivering the best possible response to individual customer needs 
• The most relevant offer, or the optimal intervention, pushed at every point along the customer journey

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