The pandemic has permanently altered the CX landscape and enhanced the importance of Omnichannel as customers look to engage with businesses 24x7 and across the channels of their choice. In this session, Vericall will outline how to optimize your Omnichannel strategy through a focus on:

-     Selecting the right channels for your customer base

-     Ensuring that you have the right blend of channels to support 24/7 service

-     Integrating payments across all channels to avoid having to shift channels mid conversation

-     Avoiding customer drop off and churn by ensuring ease of communication at key touch points

-     Tapping into the fact that customers that use multiple channels return and spend more than those who don’t