Enhancing Customer Experience, Engagement
and Retention through Data Analytics
September 13 - 14, 2022 | Free CX Network Online Event
Mark Smith, Vice President of CSG’s Digital Engagement Solutions product line, is a business leader with 25 years of global experience in Customer Experience Management, Real-Time Interaction Management, and Analytical CRM. He specializes in SaaS journey orchestration, customer analytics intelligence, cross-channel marketing, solution sales, and is a regular speaker at prominent industry conferences and events. Mark holds a PhD in Mathematics and Statistics as well as a BSc in Physics from The University of Edinburgh.
Agenda - Day 1
10:00 AM Smart Real-time CX Delivered from the Outside In
Customer experience is a moving target. Staying out in front of ever-increasing customer expectations requires businesses to be really smart, nimble and move in real-time.
Join Mark Smith, as he describes:
- How results are achieved when companies do real-time right
- Ways to operate in a proactive, predictive and personalized way - at scale
- Pulling analytics and intelligence from every aspect of your business from the outside in to support the holistic customer experience
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