Kelly Lau

Executive Director, Regional Head of Institutional Banking Operations DBS Bank

Conference Day One | 3 March

4:15 PM Promoting Digital Channel Migration and Ensuring Cross-Channel Effectiveness

·      Reshaping channel strategies around customers and providing consistent experience
·      Leveraging customer behavior analysis to design service journeys with clearly defined digital migration points
·      Analysing customer utilisation and preferences to successfully integrate digital channels

Check out the incredible speaker line-up to see who will be joining Kelly.

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