The ever-changing marketplace comprises different generations of customers. From Boomers and Gen X to Millennials and Gen Z, all of them have different expectations and perceptions of what excellent Customer Experience looks like. At the same time, extensive technology options have changed customer behaviour, and customers now enjoy the luxury of choice.
The challenge for organisations and CX leaders now is to meet the evolving expectations of multi-generational customers, understand their varying behaviour as well as consumption patterns; all while delivering quality customer experience through their channel of choice.
Held on 29 – 30 March 2023, Next Gen CX (Premium Conference), will bring together industry leaders to explore best practices in delighting multi-generational customers through personalisation and choice. This ticketed premium conference will include hard-hitting presentations and discussions led by the movers and shakers of the CX industry.
Defining the “Next-Generation” Digital Native Customers
Empowering Customers with Choice to Optimise their Own Experience
Engaging Multi-Generational Customers with Digital CX
Creating Excellent CX and Service in a “Digital Experience Economy
Leveraging Customer Insights to Personalise Experience
Embracing Conscious Consumerism & Social CX
Harnessing Customers’ “Everyday” Technology
This ticketed premium conference will include hard-hitting presentations and discussions, led by the movers and shakers of the industry.
Interested in thought leadership/panel discussion opportunities? Contact our Marketing Manager, Melanie Ong at Melanie.Ong@iqp.com.sg for more information.
Alternatively, download the Exhibition & Sponsorship Guide for more information.