Asia’s #1 Event For All Industry Leaders Impacting
Their Customer Journeys’ Lifecycle & Ecosystem
19 - 20 March, 2025
| One Farrer Hotel, Singapore
The CX Metaverse Theatre - Wednesday, 19 March 2025
9:30 am - 10:00 am
Registration
10:00 am - 10:10 am
Welcome & Housekeeping Address
10:10 am - 10:40 am
Metaverse and Customer Experience: Key Concepts and Benefits
• Understanding the basics of the metaverse and how it can be applied to improve CX.
• Overview of the potential benefits of the metaverse for customer experience, including increased engagement, personalisation, and brand loyalty.
• Understanding the key considerations for implementing metaverse technology in your CX strategy.
10:40 am - 11:10 am
Designing Effective Metaverse Experiences: Best Practices for Engaging Customers
• Understanding the importance of designing engaging and immersive metaverse experiences.
• Best practices for designing virtual environments and interactions that align with customer needs and expectations.
• Strategies for measuring and optimising metaverse performance over time to improve CX.
11:10 am - 11:40 am
Industry Thought Leadership
11:40 am - 12:10 pm
Leveraging Metaverse for Customer Engagement: Strategies for Success
• Understanding the benefits of using the metaverse to improve customer engagement and loyalty.
• Best practices for implementing metaverse technology in customer engagement initiatives.
• Strategies for measuring and optimising metaverse performance to improve customer engagement and loyalty outcomes.
12:10 pm - 12:40 pm
The Role of Metaverse in Personalised Customer Experiences
• Understanding how the metaverse can be used to create personalised experiences for customers.
• Best practices for collecting and analysing customer data to inform personalised metaverse experiences.
• Strategies for using metaverse technology to deliver personalised products and services to customers.
