As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience.

SAP is redefining intelligence for customer experience. By leveraging interconnected, insightful, and adaptive technology solutions, you can put the customer at the centre of your operations to improve loyalty and profitability.

To learn more, visit https://www.sap.com/sea/products/crm.html