Rudy Dalimunthe
Sr. Vice President, Operations Tokopedia
Rudy Dalimunthe is the Senior Vice President of Customer Excellence at Tokopedia, responsible in managing large-scale Operations Team, establishing strategic partnership with key stakeholders, BPOs & Technology partners, and drive the product & technology innovation in the areas of Customer Experience (CX) and Customer Engagement. He is one of the Top 150+ Global Customer Experience Thought Leaders and Influencers 2020. Prior to Tokopedia, Rudy is one of the leading practitioners and regional speakers in the areas of CX, Digital Transformation, and Strategic Partnership Management. He also has held various senior position in Telcos. Rudy received a BA from Faculty of Economics & Business, Universitas Indonesia.
20 November 2024 | Main Conference Day 1
4:50 PM Beyond "Dear Valued Customer": Unlocking the Power of Individualised Journeys
Tokopedia boasts a massive user base, with estimates exceeding 100 million monthly active users. This translates to a dominant market share in Indonesia's e-commerce landscape. This session explores strategies to move beyond one-size-fits-all communication and craft unique, individualised customer journeys. Learn how to leverage data and insights to personalise interactions, anticipate needs, and create meaningful connections with each and every customer.
- Micro-Segmenting Your Audience: Move beyond demographics and behavior – discover how advanced analytics and AI can identify nuanced micro-segments for truly personalised experiences
- Dynamic Content & Offers: Craft real-time, adaptive content and recommendations that evolve based on individual preferences, purchase history, and even emotional state
- Predictive & Proactive Engagement: Anticipate needs and wants before they arise – deliver pre-emptive support, suggest relevant products, and personalise every touchpoint in the customer journey
Check out the incredible speaker line-up to see who will be joining Rudy.
Download The Latest Agenda
