Patsy Wong is the Chief Strategy Officer for CINNOX. She is responsible for the Go-To-Market strategy as well as the overall customer and employee experience of the SaaS business. Her focus is to drive awareness and adoption of the CINNOX Total Experience Platform to help customers succeed in CX transformation. Prior to CINNOX, Ms. Wong served in various executive roles within Citrix Systems across Asia Pacific. Most recently, she headed the Enterprise Sales and Solutions to drive digital transformation and employee experience projects for enterprises in FSI, Healthcare, Education, Manufacturing and Government sectors. Before Citrix, she led a successful consulting career in Vancouver, Canada focusing on digital workplace technologies. With her diverse experience in product development, marketing, consulting, sales and enablement, she brings a holistic view in strategizing the CX transformation initiatives for both the CINNOX business and its customers. Ms. Wong holds a Master’s Degree in Urban Informatics from King’s College London and a Bachelor’s Degree in MIS from The University of British Columbia. She is also active in research areas such as Smart City, and correlation between innovation and mobility movement of urban citizens.