I'm a FMCG brand & digital marketer with extensive experience in food, beverage, and nutrition categories, across global MNCs (Friesland Campina, Danone, Unilever, Heineken). I've managed iconic brands (Activia, Aptamil, Ben and Jerry’s, Magnum, Guinness) for nett sales, market share, and brand health growth through data-driven strategies, effective team leadership, and stakeholder management. A strategic marketer with the ability to “organize chaos”, craft game-changing strategies, deliver brilliant branding, and effectively communicate to inspire teams to action
• Understanding the changing content landscape, including platform fatigue, the rise of ad blockers, and
the increasing demand for authenticity
• Explore moving beyond traditional click-through rates
• Measuring deeper audience engagement like dwell time, content completion, and brand recall
Check out the incredible speaker line-up to see who will be joining Kenneth.
Download The Latest Agenda