Kay Chow

Head of Marketing & Leasing Twelve Cupcakes

Established Marketing & Leasing Director with a proven track record of digital marketing, social commerce and brand management. Trained in strategizing effective marketing solutions to address business issues and data analytics for executing business decisions. Experienced in content creation for social media, promotional and sales activation to achieve business objectives.     

Having graduated from Nanyang Technological University with the Masters in Mass Communications, it has given me a solid foundation in the wide spectrum of international marketing, crisis management, media leadership and public relations. Helping organisations grow in depth and breadth for followers, loyal customers and brand advocates, it creates challenges and provide opportunities for true-blue marketer like myself to excel and bring businesses to even greater heights.

“Driving tons of traffic is often not the ultimate business goal and objective. Getting the right kind of traffic from a qualified audience that will buy your offer showcases a 5-star marketer and strategist.”

21 November 2024 | Digital Marketing Asia Day 2

1:50 PM Fireside Chat: Empowering Marketers with AI: From Copywriting to Campaign Success

• How AI can streamline the copywriting process and improve content quality

• Showcase how AI can be used to create tailored content that resonates with specific audience segments

• Measuring the success of your interactive storytelling campaigns

Check out the incredible speaker line-up to see who will be joining Kay.

Download The Latest Agenda