Leading all brand marketing communication for LIXIL Water Technology, the world's top sanitaryware company by market share. This includes overseeing three consumer brands (American Standard, GROHE, and INAX) and one corporate brand (LIXIL), managing an annual marketing budget of up to one million USD (more than 70% for digital channel) and overseeing a team of 5 individuals, each responsible for functions such as Brand Communication, Digital Marketing, Design, and E-commerce.