Organisations are leveraging customer data more than ever to personalise communication and understand customer intent. Advanced technology allows them to segment data into very specific groups (micro-segments) based on detailed characteristics and behaviours. This shift from traditional segmentation requires a new approach to customer data, and both customer experience (CX)...

From unified data to dynamic content, discover how to drive satisfaction, loyalty and brand advocacy through exceptional customer experiences.Customer experience is everything. In today's competitive market, delivering seamless and personalised experiences is no longer a luxury - it's a necessity. Our latest report on "Delivering Seamless and Personalised Experience", offers...

Discover how to transform your organisation from data-driven to data-first. In today's data-saturated world, CX professionals face the challenge of turning overwhelming information into actionable insights. This report, featuring insights from Singtel and She Loves Data, provides a roadmap to navigate this complexity. In this report, you will learn:How to...

Dive deep into the world of predictive and generative AI, the driving forces behind unprecedented levels of customisation. Gain a comprehensive understanding of how AI technologies empower businesses to scale their data analytics in real-time, eliminating data silos and uncovering actionable insights. Get inspired from success stories from big brands...

Taking a leap into the digital realm and seamlessly blending traditional and digital marketing channels, the center captivates diverse audiences. Leveraging the power of social media, digital platforms, and visually striking content, they ignite engaging conversations and cultivate curiosity. The goal is to create not just momentary interactions, but enduring...

In a fast-paced environment where customer loyalty is closely tied to personalised and seamless interactions, staying ahead of the curve is a strategic imperative. In fact, those businesses that stay agile in response to emerging CX dynamics are better positioned to enhance customer satisfaction, drive growth, and secure a resilient...

The past few years have been marked by significant changes in customer dynamics and market landscapes, encompassing political tensions impacting supply chains, global inflation, and workforce reductions. Businesses have grappled with adapting to these shifts alongside managing internal uncertainties.CX leaders now confront a dual challenge of addressing internal business complexities...

The digital landscape is a fierce battleground where only the sharpest minds survive. Digital Marketing Asia 2024 is your safari into the heart of this exciting ecosystem.Discover how to: Outsmart the competition: Harness the power of data to create personalised experiences that truly resonate. Build a loyal tribe: Learn to...

The CX Asia Excellence Awards is Asia's pinnacle of recognition for outstanding customer experience achievements. Join us in celebrating the best practices and transformative strategies that have elevated the CX landscape across the region. What's Inside the Brochure: Discover the 2025 Categories: Learn about the new and exciting categories for...

Who are the leading lights in customer experience? The 10th Annual CX Asia Excellence Awards is about to reveal the answer. Our esteemed panel of judges has carefully selected the shortlisted organisations that exemplify exceptional customer focus. These organisations have demonstrated a remarkable commitment to understanding and meeting customer needs....

Unmask the CX Superheroes: A Glimpse into Excellence Ready to discover the industry's leading lights in customer experience? The 10th Annual CX Asia Excellence Awards is your exclusive pass to a world of innovation and inspiration.Download the agenda now to learn about the exceptional finalists and the groundbreaking strategies that...

As the CX Asia Excellence Awards mark a decade of achievement, this report explores how they recognise top brands in Asia Pacific for their commitment to exceptional customer experience (CX).Get insights and inspiration from award winners like Bumrungrad International Hospital (Gold in Best Brand Experience), AIA Group (Best Customer Experience),...

Celebrating its 10th year, the CX Asia Excellence Awards 2024 remains dedicated to its fundamental objective: establishing an event that acknowledges the highest achievements in customer experience (CX) within the Asian community. As Asia's most prestigious, buyer-driven CX Industry global awards ceremony, it takes pride in honoring outstanding accomplishments in...

Position yourself at the forefront of your target audience's awareness! CX Asia Week offers an ideal opportunity to connect with potential buyers actively seeking solutions in this market. Explore our Sponsorship & Exhibition Guide for a comprehensive overview of our audience, packages, pricing, and opportunities to optimize your ROI.

Position yourself at the forefront of your target audience's awareness! CX Asia Week offers an ideal opportunity to connect with potential buyers actively seeking solutions in this market. Explore our Sponsorship & Exhibition Guide for a comprehensive overview of our audience, packages, pricing, and opportunities to optimize your ROI.

Discover Who's Attending CX Asia WeekGet exclusive access to the attendee list for CX Asia Week, Asia's leading customer experience event. See which industry giants and rising stars will be there. Identify potential partners, clients, and speakers. Don't miss this opportunity to connect with the CX elite. Check out the...

Maximise your impact at CX Asia Week and Digital Marketing Asia by downloading the latest floorplan. This will ensure you can strategically position your booth and reach the right audience. What You'll Gain: Optimise Booth Placement: The latest floorplan allows you to identify high-traffic areas and target booths near complementary...

A part of CX Asia Week 2024, Digital Marketing Asia is designed to connect Asia's top marketing minds. The event acknowledges the unique digital landscape of Asia and the challenges and opportunities it presents.This is your chance to connect with marketing leaders in digital marketing, content, communication, branding, SEO and...

Held alongside CX Asia Week 2024, Digital Marketing Asia (20-21 November) will bring together the region’s movers and shakers in the digital marketing, content, communication, brand, SEO and analytics space to continue pushing boundaries and do more with less to drive lasting impact. Download the Past Attendee List to discover...

Held on 20 – 23 November 2023, CX Asia Week 2023 welcomed over 180 CX leaders from across the Asia region at the Grand Copthorne Waterfront, Singapore. These CX leaders engaged in intriguing discussions on Championing Customer Intelligence & Loyalty to Do More with Less. On top of case studies...

In 2025, customer experience leaders face a defining moment. With geopolitical changes and economic uncertainty continuously reshaping consumer behaviours, companies are forced to balance cost optimisation with customer satisfaction in ways that truly differentiate their brand. In addition, business leaders are quickly realising the double-edged sword of technology in CX,...