Core Themes

Core Themes

Deploying Digital

Deploying Digital

from CX to DCX to X – how will disruptive technology change the face of customer experience now and in the future? Mobile, wearables, gamification, are you ready?

Serve the social customer

Serve the social customer

listen, engage, empower; what interactions should you encourage in the public space?

Omni-channel

Omni-channel

build, delver and measure “one version of the truth” across all your online and offline channels.

Towards Outcome Centric Measurement

Go Beyond Customer Service

and put customer centricity at the heart of your business culture to create a truly “outside in” approach.

Utilising the full force of your data!

Utilising the full force of your data!

turn data into actionable insights that drive business strategy and transformational change across product, process and service.

Segmentation and personalisation to foster brand loyalty

Segmentation and personalisation to foster brand loyalty

Reach the right audience at the right time with the right message and create an emotional connection to your brand.

Find the ROI

Find the ROI

by making the connection between great customer experience and business outcomes. CSAT, NPS, CES and KPIs, what metrics make sense for you?

Towards Outcome Centric Measurement

PLUS lots more content

covering Design Thinking, Business to Business CX adoption, Voice of the Customer, Employee Engagement and Customer Journey Mapping to highlight just a few…