Juanita Olguin

Sr. Director, Product Marketing Coveo

Juanita Olguin is Sr. Director of Product Marketing at Coveo and is on a mission to help enterprises leverage the power of AI and Generative Answering to amplify existing systems while empowering talent and customers. She has been in the productivity, digital workplace and content management space over the last fifteen years working for Fortune 500 and startup organizations.

Day One - September 10

11:30 AM 5 ways AI and GenAI connect & personalize your CX journey

$3.7 trillion in annual revenue is at risk due to poor customer experiences, according to a recent Qualtrics survey. For many companies, digital CX is their key differentiator.

However, CX is often misunderstood and lacks clear ownership across organizations. Various stakeholders handle different parts of CX, with many more overseeing the underlying content and knowledge that customers and prospects seek across your digital channels.

So, how can teams prevent revenue loss from disconnected, siloed experiences? AI and GenAI offer scalable solutions to unify and personalize the digital journey.

Join this session to:

  • Uncover 5 distinct use cases for AI & GenAI across CX
  • See real GenAI examples & ROI from enterprises
  • Dive into analytics and insights to help improve digital experiences