Laura Chamoun

Head of Customer Experience Polestar Automotive, North America

As the Head of Customer Experience North America at Polestar, Laura oversees critical functions including the customer experience center, commercial training, CRM, and retail experience. With over 15 years in the luxury beauty and fashion industries, she previously led the consumer engagement team for IT Cosmetics at L'Oréal. Laura is passionate about digital transformation, building empowered teams, and ensuring that the customer remains at the core of organizational strategies. Their commitment to delivering exceptional customer experiences drives innovation and fosters brand loyalty.