The rules of retail are changing and being rewritten every day. To remain competitive, businesses must become “Culture Fluid” - more agile, innovative, and resistant to forces outside their control. Acclaimed speaker and author Sharon Gai discusses how AI and automation technology is revolutionizing e-commerce at every level from personalization and customer experience through improved customer service. Understanding these developments will allow marketers to thrive and remain competitive in an increasingly AI-driven retail landscape.
Keynote Takeaways:
· Discover trends in AI that will improve customer experience and foster loyalty
· Learn about AI-driven tools, leading to cost savings and increased efficiency
· Explore frameworks for analyzing disruptive technologies in the retail industry
· Gain clarity and direction on immersive and interactive shopping experiences, setting businesses apart from competitors
· Use first-party data to better understand your customers.
· Improve and personalize retail customer experiences with real-time, AI-driven data.
· Build customer loyalty and grow your business by making smarter decisions.