Personalisation, Automation & The Human Touch - Getting The Balance Right Online & In-Store In A Changing Retail Environment
20-21 May | Marriott, Lisbon

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Rodolfo Pereira

Director of Enterprise Solutions Noesis

Agenda Day 1

9:45 AM KEYNOTE PRESENTATION: THE ART OF BEING REMEMBERED

A winning customer experience in Retail is no longer just about efficiency - it's about connection. In an age of infinite choice, the brands that succeed are those that leave a lasting impression - those that are remembered.

Today, personalisation is more than a strategic tool, it's the gateway to emotion. The ability to anticipate needs, understand behaviors, and deliver hyper-relevant interactions across every touchpoint is what turns a one-time customer into a lifelong fan.

In this session, Rodolfo Pereira, Enterprise Solutions Director at Noesis, explores how Artificial Intelligence can drive deep personalisation at scale and help brands create experiences that resonate emotionally. How can AI shape memories, build emotional loyalty, and deliver personalized moments that truly matter?

Join us and discover how to make your brand not just seen - but remembered.

Check out the incredible speaker line-up to see who will be joining Rodolfo.

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